Carrefour and its foundation, associated with the Laiterie de Saint-Denis-de-l'Hôtel (LSDH) group, will finance the conversion of 66 milk producers to the organic sector and commercialize their production to meet the growing consumer demand. Thursday the French number one retailer.
"Commitments in volume and price". This operation, launched Wednesday at the Open Agrifood forum in Orléans, is also conducted in partnership with WWF France and the association of milk producers in the Center Basin (APLBC). "This is an unprecedented project, ambitious and responsible, which pays the producers with commitments in volume and price," said the secretary general of Carrefour, Lawrence Valley.
50 euros every 1,000 liters of milk. The 66 producers will receive 50 euros of subsidy per 1,000 liters of milk for two years conversion, of which 20 euros by Carrefour and 30 by LSDH. The milk will then be packaged by LSDH, and marketed by Carrefour, which guarantees the farmers the flow of the volumes produced by signing a three-year contract.
Less polluting transport and eco-designed bricks. In addition to this support, the collection will be carried out by less polluting lorries powered by biomethane to reduce CO2 emissions and the packaging will be carried out in eco-designed bricks without aluminum which are being tested with the German. SIG Combibloc. The envisaged production is 10 million liters and should be marketed from 2020.
Organic milk represented 2.6% of the collection in France in 2017, according to the latest annual dairy survey of the Ministry of Agriculture. LSDH, one of the main players in the French market for milk and fruit juice packaging, based in Saint-Denis-de-l'Hôtel, Loiret, is currently processing 300 million liters of milk, of which 70 million organic.